Since 2011, Roxo has been a dynamic workplace at TCU, made up of polished agency professionals who take pride in producing impeccable client work. It was founded through a corporate partnership with BNSF and the BNSF Foundation and started with only 12 students. Today, Roxo has 31 student agency members who are continually growing their talents and serving their clients every day.

Roxo Agency is committed to delivering exceptional public relations and advertising services to our clients while fostering a diverse, equitable, and inclusive culture and environment. We believe that diversity fuels unique perspectives, creativity, and innovation. We are dedicated to creating a workplace where everyone feels valued, respected, and empowered. By giving every Roxstar a sense of belonging, we will generate the best work for our clients and our communities.

In light of the past years, we know that mental health has been negatively impacted by many people, including young adults and students. That's why we are raising awareness on the importance of mental health and where to turn to when one needs help. To help us in our goals, we partnered with The Jordan Elizabeth Harris Foundation, a local non-profit that funds depression research, creates awareness through education, works to erase the stigma of mental health, and provides hope to those who are struggling in silence.